NewsCopenhagen invites disillusioned Americans to innovate

Copenhagen invites disillusioned Americans to innovate

The authorities of the Danish capital are launching the "Come to Us" campaign. Its goal is to attract educated U.S. citizens who are disappointed with Donald Trump's victory in the American presidential elections.

Copenhagen wants to attract Americans
Copenhagen wants to attract Americans
Images source: © PAP | J�rgen Held

11 November 2024 17:14

The authorities of Copenhagen announced on Monday the launch of the "Come to Us" campaign, aimed at encouraging highly qualified Americans to settle and work in the city. “We hope that Americans will join talents from other countries who are already contributing to innovation and economic growth in Copenhagen," emphasized Jens-Kristian Lutken, a member of the city's employment and integration board.

"Many Americans have the education that can help us"

The campaign will be led by the organization Capacity Copenhagen, responsible for promoting entrepreneurship in the city. It will focus on sectors such as modern technology, life sciences, and green transformation. “We know that many Americans have the education that can help us," stated Asbjoern Overgaard, head of this organization, in a press release quoted by the media.

The campaign will also highlight the advantages of working in Denmark, including the ability to maintain a work-life balance, a flat hierarchical structure in companies, and extensive social security. Danish vacations are significantly longer than in the U.S., which is an additional advantage for potential immigrants.

Danes showed strong support for Kamala Harris

Currently, about 11,500 American citizens or people of American descent live in Denmark, two-thirds of whom reside in the Copenhagen region. The city authorities hope that this number will increase due to the new initiative.

According to Gallup Institute studies, Danish society showed the greatest support for Democratic candidate Kamala Harris among European countries. If Danes could decide the outcome of the U.S. presidential elections, as much as 85% would vote for Harris, and only 4% for Trump.

The company Novo Nordisk, which produces diabetes and obesity drugs Ozempic and Wegovy and is headquartered near Copenhagen, is one of the highest-valued firms in Europe. It is also the third largest pharmaceutical company in the world in terms of value.

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