Swedish model Desire Inglander thrives as Duplantis' partner and TikTok star

Their joint recording from the Paris Olympics went viral around the world. Armand Duplantis broke the world record in pole vaulting. The athlete cleared the bar set at a height of 6.25 metres. After this feat, he ran euphorically to the stands where the blonde model stood. They both embraced and shared affectionate moments.

The heart's chosen one of the Olympic champions is Desire Inglander. She is a model and influencer from Sweden. The couple met in 2020 during Midsommarafton, a celebration of the eve of St. John's Night. Duplantis pursued the model for a long time and eventually proposed that they fly together to the United States. Since then, they have been in a happy relationship and are now engaged.

The 23-year-old boasts a modelling portfolio with collaborations with well-known brands such as Intimissimi, L’Oréal, and Aim’n. Desire Inglander excels on social media. She has over a million followers on TikTok, and practically every clip of hers goes viral on the platform. This is no coincidence. She completed a content marketing course at the Berghs School of Communication in Stockholm.

Many videos on Desire Inglander’s TikTok account pertain to her relationship with Armand Duplantis. The model accompanies her partner at sports events and does not hide her emotions. The most popular clip, viewed 169 million times, is the one where Duplantis runs to his beloved after breaking the world record in Paris.

"I am proud again," wrote Inglander in response to her fiancé's feat in Poland. The Olympic champion broke his own record from Paris during the Kamil Skolimowski Memorial, clearing the bar set at a height of 6.27 metres. Afterward, he connected remotely with his partner, standing next to a screen displaying the new world record.

You can also find short travel vlogs on the model's profile with her fiancé. The couple shows how they sail on a yacht, watch sunsets, swim in pools, and dive into the water. All the recordings are kept in a casual, informal style, which further endears the influencer to her followers.

Desire Inglander also demonstrates an understanding of the latest online trends. When the whole world went crazy over the word "demure"—which mocks the expectations placed on women—the model joined the trend and shot a short video with her fiancé against the backdrop of a “demure” sunset.

Desire Inglander can be an inspiration for many budding creators on how to manage their TikTok profile. For the Swedish model, authenticity, naturalness, expressing emotions, and keeping up with current trends prove effective.